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Applied Communication Studies


Course List

  • ACS 101 Public Speaking
  • ACS 103 Interpersonal Communication Skills
  • ACS 200 Advanced Presentation Skills
  • ACS 201 Small Group Communication
  • ACS 203 Introduction to Organizational Communication
  • ACS 204 Oral Argumentation Skills
  • ACS 210 Interracial Communication
  • ACS 213 Introduction to Public Relations
  • ACS 261 Oral Interpretation of Literature
  • ACS 300 Communication in Interviewing
  • ACS 303 Communication Training and Development
  • ACS 304 Conflict and Communication
  • ACS 305 Listening
  • ACS 309 Independent Projects in Applied Communication Studies
  • ACS 311 Intercultural Communication
  • ACS 312 Public Relations Theory and Application
  • ACS 313 Public Relations Writing
  • ACS 315 Technology Applications in Public Relations
  • ACS 323 Interpersonal Communication Theory and Application
  • ACS 329 Communication Research Methods
  • ACS 330 Theories of Communication
  • ACS 331 Gender and Communication
  • ACS 370 Health Communication
  • ACS 403 Organizational Communication Theory and Application
  • ACS 409 Senior Project in Organizational Communication
  • ACS 410 Rhetorical Theory and Criticism
  • ACS 411 Analysis of Political Communication
  • ACS 413 Case Studies in Public Relations
  • ACS 414 Public Relations Campaigns - Planning
  • ACS 415 Public Relations Campaigns - Programming and Implementation (Senior Project in PR)
  • ACS 419 Special Topics in Applied Communication Studies
  • ACS 421 Computer-Mediated Communication
  • ACS 422 Family Communication
  • ACS 423 Interpersonal Communication Issues/Topics
  • ACS 424 Senior Project in Interpersonal Communication
  • ACS 430 Persuasion and Social Influence
  • ACS 431 Public Relations Visual Communication
  • ACS 432 Social Media for Public Relations
  • ACS 433 Language and Speech Communication
  • ACS 434 Nonverbal Communication
  • ACS 461 Strategies for Teaching Speech Communication
  • ACS 491 Internship in Applied Communication Studies

Course Description

(Course Number, Semester Hours, Title, Designations)

  • 101-3 Public Speaking [FSPC, SKOC] (IAI No. C2 900)
    Theories, strategies, and techniques for researching, organizing, outlining, and delivering speeches. Emphasis on speaking skills in professional and academic contexts.

  • 103-3 Interpersonal Communication Skills [BICS, EUSC, IGR, SKOC]
    Principles and practices of oral communication emphasizing message formation and delivery, listening, perception, awareness of verbal and nonverbal codes, relationships, and managing conflict.
  • 200-3 Advanced Public Speaking [BICS, DFAH, HUM, SKOC] [Dist. FAH]
    Developing and delivering speeches, presentations, and briefings in corporate and professional settings. Models and strategies for technical presentations and group and business meetings.
    Prerequisite: 101 or consent of instructor.

  • 201-3 Small Group Communication [BSS, DFAH]
    Principles, theories, models, methods of group formation, discussion, and decision-making. Current problems used as focus for exploring group behavior.

  • 203-3 Introduction to Organizational Communication [DFAH, BICS, HUM]
    Principles, theories, and organizational skills necessary to function effectively as professionals. Topics include motivation, goal setting, feedback, delegating, resolving conflicts.

  • 204-3 Oral Argumentation Skills [BICS, DFAH, HUM]
    Theories, strategies, and techniques for researching, analyzing, constructing, and presenting oral arguments for and against selected contemporary topics and issues. Emphasis on in-class presentations.

  • 210-3 Interracial Communication [BSS, DFAH, EUSC, IGR]
    Personal dimensions of intergroup communication, especially the interaction of black and white Americans.

  • 213-3 Introduction to Public Relations [BICS, DFAH, HUM]
    Contemporary theories and practices emphasizing communication skills. Lectures, PR simulations, guest practitioners. Appropriate for majors in any academic area.

  • 261-3 Oral Interpretation of Literature [BFPA, DFAH]
    Principles and skills in selecting, editing and presenting literature in an oral reading format. Prerequisite: 101, 204, or consent of instructor.

  • 300-3 Communication in Interviewing [BICS, DFAH, HUM]
    Forming questions, gathering information, building rapport, maintaining effective interaction in interviews. Emphasizes perspective of both interviewer and interviewee. Practice with critiqued video playbacks.

  • 303-3 Communication Training and Development [BICS, DFAH]
    The study and application of communication training in business and industry. Students will gain practical knowledge in training design, training methods, training evaluation, adult learning theory. Development efforts in organizations will also be examined.
    Prerequisite: 203

  • ACS 304-3 Conflict and Communication [BICA, DFAH]
    The study and practice of effective conflict management techniques including mediation, negotiation, and active listening strategies. Highlights the interdependence between communication, conflict, and professional growth.

  • 305-3 Listening [BICS, DFAH, HUM]
    Examination of messages from listener perspective, focus is on the listening process, diagnosis of listening difficulties, learning relevant theory and practice of effective listening styles.

  • 309-1 to 6 Independent Projects in Speech Communication
    Projects in applied communication field studies, independent readings, presentations, etc. Specific assignment to be developed by student in consultation with applied communication studies faculty member prior to enrollment. Credits variable; may be repeated up to a maximum of 6 hours cumulative, 3 of which may count toward an applied communication studies major.
    Prerequisite: by permit only.

  • 311-3 Intercultural Communication [BSS, DFAH, EGC, EUSC, IGR]
    This course examines the processes, assumptions, and barriers in intercultural encounters. Theories of cognition and communication will be explored.

  • 312-3 Public Relations Theory and Application [BICS, DSS]
    Advanced study of PR theories and practices introduced in the introduction to public relations course (213). Focus on approaches proposed by researchers and applied by practitioners, and implications of such approaches.
    Prerequisite: 213

  • 313-3 Public Relations Writing [BICS, DFAH, DSS, HUM]
    Advanced study and application of practices introduced in 213. Emphasis on developing communication materials for PR campaigns.
    Prerequisites: 213 and concurrent enrollment in 315

  • 315-3 Technology Applications in Public Relations [BICS, DFAH, HUM]
    Study of electronic technologies in public relations practices; planning and evaluative strategies for online public relations; development of competence in use and design of basic desktop and online public relations.
    Prerequisites: 213 and concurrent enrollment in 313

  • 323-3 Interpersonal Communication Theory and Applications [BSS, DFAH]
    Explores beginning, maintaining and ending relationships. Emphasizes gender, racial and cultural influences, power, self-image and metacommunication. This course contains both theoretical and experiential approaches to personal relationships.
    Prerequisite: 103

  • 329-3 Communication Research Methods [BSS, DFAH]
    Contemporary methods applicable to analysis of human communication processes. Includes logic of research design and statistical reasoning. Practical experience with communication survey research design. Applied communication studies majors must receive a grade of C or better.

  • 330-3 Theories of Communication [BSS, DFAH]
    Contemporary and significant historical approaches to developing and testing theories and models of the process of human communication. Applied communication studies majors must receive a grade of C or better.

  • 331-3 Gender and Communication [BSS, DFAH, EUSC, IGR] (Same as WMST 331) Investigation of the influences of gender on the communication process. Activities, exercises and presentations sensitize students to gender influences on verbal and nonverbal communication.

  • 370-3 Health Communication [BSS, DFAH, EUSC,IGR]
    Examines the role of communication and culture in general models of health and illness, caregiver-patient relationships, social support, health care systems, and health campaigns.

  • 403-3 Organizational Communication Theory and Applications [BSS, DFAH]
    Diagnosing communication problems in organizations and implementing solutions. Research methods and theoretical applications in organizational communication.
    Prerequisite: ACS 203 or consent of instructor

  • 409-3 Senior Project in Corporate and Organizational Communication
    Application of organizational communication theories to service learning project, where students summarize and present their experience to faculty. Not for graduate credit. Prerequisites: 200, 329, 330, and 403 with a grade of C or better in each.

  • 410-3 Rhetorical Theory and Criticism [BICS, DFAH, HUM]
    Classical and contemporary theories and methods for analyzing and evaluating public address and other significant forms of communication.

  • 411-3 Analysis of Political Communication [BICS, DFAH, HUM]
    Role of communication in politics. Topics include speech preparation, delivery, image promotion, public opinion formation, lobbying behavior as factors in political communication strategies.

  • 413-3 Case Studies in Public Relations [BICS, DFAH, HUM]
    Strategies and critical analyses of ethical issues and approaches in the social and political atmosphere of public relations.
    Prerequisite: 213 with grade of C or better or consent of instructor.

  • 414-3 Public Relations Campaigns: Research and Planning [BICS, DFAH, HUM]
    Students will develop a comprehensive planning and evaluative model for public relations programming efforts.
    Prerequisites: 313, 315, 329, and preceding semester enrollment in 415.

  • 415-3 Public Relations Campaigns: Implementation and Evaluation
    Students will implement and monitor a special event public relations campaign for a community client.
    Prerequisites: 200, 313, 315, 329, 330, and subsequent semester enrollment to 414. Course fulfills Senior Project requirement for Public Relations track.

  • 419-3 Special Topics in Applied Communication Studies [DFAH, HUM]
    Variable content course emphasizing pertinent contemporary communication issues. May be repeated for total of 9 hours as long as no topic is repeated, 3 of which may count toward an applied communication studies major.

  • 421-3 Computer Mediated Communication [BICS, DFAH]
    Focuses on characteristics of CMC and how CMC functions in various contexts with the intention to familiarize with several concepts and theories.
    Prerequisite: 330 with a minimum grade of C.

  • 422-3 Family Communication [BSS, DFAH, HUM]
    Communication functions and behavior within families and how they develop, maintain, enrich, or limit family relationships.
    Prerequisite: 330 with a minimum grade of C

  • 423-3 Topics in Interpersonal Communication [BSS, DFAH]
    Rotating topic course addressing current topics in interpersonal communication. May be repeated for a total of 9 hours as long as no topic is repeated.

  • 424-3 Senior Project in Interpersonal Communication
    Designed for students in the interpersonal communication track. Students conduct an original investigation of an interpersonal communication phenomenon individually or as a group. Not for graduate credit.
    Prerequisites: 201, 323, 329, 330, 421, 422, and 434 (200 can be concurrent).

  • 430-3 Persuasion and Social Influence [BICS, DFAH, HUM]
    The study of contemporary persuasion theories and research toward a clear understanding of the process of social influence; application of concepts in analysis of persuasive messages.

  • 431-3 Public Relations Visual Communication [BICS, DFAH]
    The study of perceptual and cognitive aspects of visual communication useful for awareness and promotion campaigns. Focus on visual literacy and hands-on opportunities to analyze visuals.

  • 432-3 Social Media for Public Relations [BICS, DFAH]
    Social media use and measurement in Public Relations campaigns.

  • 433-3 Language and Speech Communication [DFAH, HUM, BICS]
    Role and impact of language in speech communication development, processes and behavior.
    Relational development and conflict resulting from differences in language usage.

  • 434-3 Nonverbal Communication [DFAH, HUM, BICS]
    Nonverbal theories across varied contexts. Means of transmission and reception of nonverbal cues. Relationship of nonverbal and verbal behavior.

  • 461-3 Strategies for Teaching Speech Communication
    Philosophy of speech education and approaches for teaching speech in curricular and co-curricular settings. Meets for 5 hours. Not for graduate credit.
    Prerequisite: 12 hours of applied communication studies or consent of instructor.

  • 491-1 to 9 Internship in Applied Communication Studies
    Study, observation, and professional experience with business and organizations in the various areas of communication under joint supervision of the organizational representative and the applied communication studies faculty sponsor. May be repeated to a maximum of 9 hours, 3 of which may count toward an applied communication studies major. Not for graduate credit.
    Prerequisites: junior or senior standing, a major in applied communication studies, consent of the director of internships, acceptance by the organizational representative.

Notes: Designations include:

Breadth Areas:

  • [BFPA] Fine and Performing Arts - Breadth
  • [BHUM] Humanities - Breadth
  • [BICS] Information and Communication in Society - Breadth
  • [BLS] Life Sciences - Breadth
  • [BPS] Physical Sciences - Breadth
  • [BSS] Social Sciences – Breadth

Global Cultures:

  • [FRSM] Freshman Seminar
  • [EL] Laboratory - Experience
  • [EUSC] United States Cultures - Experience
  • [EGC] Global Cultures - Experience

Other Designations:

  • [SKCP] Skills Computer Concepts Course
  • [SKFL] Skills Foreign Language Course
  • [SKLG] Skills Logic Course
  • [SKOC] Skills Oral Communication Course
  • [SKST] Skills Statistics Course
  • [SKW1] Skills Written Expression 101 Course
  • [SKW2] Skills Written Expression 102 Course
  • [IFAH] Introductory Fine Arts and Humanities
  • [INSM] Introductory Natural Sciences and Mathematics
  • [ISS] Introductory Social Sciences
  • [DFAH] Distribution Fine Arts and Humanities
  • [DNSM] Distribution Natural Sciences and Mathematics
  • [DSS] Distribution Social Sciences
  • [IC] International Culture
  • [IGR] Intergroup Cultural Relations
  • [II] International Issues
  • [IAI] Illinois Articulation Initiative
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