Search Engine Optimization

Search engine optimization, also referred to as SEO, is the process of making your business website more visible during a web search. The higher ranked your website is on a search results page and more it appears in that list, the more users are likely to visit the page, resulting in future customers. Different types of SEO may target certain types of searches such as: images, videos, or local searches. SEO uses strategies such as keyword searches based on the target audience. Therefore, it is important to optimize the page headers to use keywords based on this knowledge.

The three most relevant websites for this avenue are Moz Local, Bright Local , Yext . See the following steps for getting started with these websites. Additional websites you may want to consider include SEOlytics and SEO PowerSuite.