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Celebrity Spokesperson



To complete this section of the project, you must:



º   Define the marketing strategy Celebrity Spokesperson and provide an example of how this is used in advertisements for your chosen brand/product


º   Provide an example of how this is used in advertisements for your chosen brand/topic




Resources

Definition:

Business Dictionary
http://www.businessdictionary.com/definition/spokesperson.html

Example:

Cuba Gooding Jr/Underwear
http://www.youtube.com/watch?v=ZY152lZHA0c&feature=related





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