Department of Management and Marketing

Message from the Chair

Defining Your Alma Mater

Department News

Spotlight on Students

Alumni in the News

Focus on Faculty

Message from the Chair

Thanks for opening up the 2018 edition of the Management and Marketing Department newsletter. I am excited to share with you some of the exciting things happening in the department this year and even more excited that you are interested in hearing from us!

With every new year, I am always anxious to see what new ideas will come from our incredible faculty. We do so many different things (including management, marketing, entrepreneurship, production and operations management, business ethics, and international business), you never know where the next innovation will come from. This year, we are launching the Summer Entrepreneurship Academy, a summer camp being designed by Instructor Katie Robberson. The camp is targeted at high school students who are excited to learn how starting and running your own business works. This will be an exciting addition to the things we do in the School of Business and help us introduce the exciting world of entrepreneurship to the next generation of business leaders!

I am also pleased to let you know of two expected additions to the Department of Management and Marketing faculty: Dr. Stan Solomon and Dr. Gloria Sweida. Dr. Solomon (2015 PhD, University of Missouri-St. Louis) comes to us from Sam Houston State University. He will be contributing to our operations management courses. Dr. Sweida is currently completing her PhD at Claremont Graduate University in California. She will be contributing to our management and organizational behavior areas.

Also in this issue of the newsletter, you’ll learn about some more exciting things happening in the Department of Management and Marketing, highlighting some of our alumni, students and faculty. So read on, and thank you for staying connected with the department. As always, I invite you to share your own exciting stories (awesome job stories, fun SIUE memories, and so on) at ehershb@siue.edu.

Regards,

Dr. Edmund Hershberger

Associate Professor of Marketing and Department Chair

Management and Marketing Department

Southern Illinois University Edwardsville

Defining Your Alma Mater

As the years go by, most of us will become nostalgic about the time we spent in college, often calling it “the best days of our lives.” Of course, that’s not to say your current life is not the best, but it proves that the time when you had fewer responsibilities, were focused on making good grades, and were getting ready to start your professional journey made a great impression on you. We gain so much from our college experiences, and it’s important to give back to support that same experience for others behind you. We hope this is reason enough to support the School of Business, but here are some other great reasons to give back:

Support of your alma mater plays a big role in determining the future and continued development of the School.
Scholarship donation goes a long way to support students who need financial help to offset their educational costs.
Investing your time and money in your alma mater helps current students gain a valuable asset—an excellent education
Alumni giving opens up more giving opportunities for outsiders, organizations and philanthropists.
When your alma mater continues to grow in prestige, the value of YOUR degree increases.

For those of you who support your alma mater already, thank you for investing in the School of Business! Others can start giving back today!

Department News

New Human Resource Certification

Starting this spring, we will offer a course for HR students to prepare for and take the aPHR certification exam after they graduate. This certification, from the Human Resource Certification Institute, is specifically for recent graduates in human resources management. Called the Associate Professional in HR (aPHR), this certification is an ‘assurance of learning’ examination allowing students to demonstrate mastery over a wide variety of HR topics and to help students become more marketable to employers.

“This course,” stated Dr. Robyn Berkley, SIUE associate professor in HR, who is also SPHR (Senior Professional in HR), “Gives our student an opportunity to showcase their knowledge and provides them with an edge as they seek employment for highly competitive HR jobs.”

The Associate Professional in HR (aPHR) course is offered through Executive Education in the School of Business, and costs $300 for a 7-week preparation course. If students are interested in this course now or in the future, they may contact Dr. Berkley directly at rberkle@siue.edu for more information on how to register for the preparation course.

Spotlight on Students

At the School of Business Scholarships and Awards Luncheon on March 21, 2018, the following Management and Marketing scholarships and awards were presented:

AMA Student Organization Award: Michelle Greenlea
Harold Boeschenstein Award in Marketing: Luke Jansen
Edward K. Brennar Award in Business Management: Luke Molen
Darrell Lee Davidson Honor Award in Marketing: Arianna Eberlin
Department of Management IBS Award: Ethan Hill
John W. & Jane R. Mosser Scholarship for Creativity in Marketing: Allison Rideout
Frank Staggers Award for Excellence in Marketing Research: Sarah Trobaugh

Alumni in the News

“Never Say Never” to the founder of Never Industries, Inc.

In 2014, Alex Burkart, BS ’12, MA ’14, created Never Industries, Inc., a marketing strategy consulting firm. Never Industries, Alex said, “was named to question the impossible, to challenge the status quo and to never give up."

Focus on Faculty

Compulsive Buyer? Maybe Dr. Richard Flight Can Help!

If you want to know why you continue to buy stuff you don’t need, ask Dr. Richard Flight—as one of his areas of marketing research is ‘impulsive and compulsive buying.’

Dr. Flight joined the Department of Management and Marketing in August 2017. He was previously associate professor (2013-2017) and assistant chair, School of Business, marketing (2012-2017) at Eastern Illinois University in Charleston, Ill. He is currently teaching courses in marketing strategy and marketing research. He has previously designed courses in marketing strategy and management, principles of marketing, new product development, promotions and advertising management, and e-Commerce. While at Eastern Illinois University, Dr. Flight co-led study abroad programs to the Netherlands, Italy and Croatia.