Business professionals who can make data-driven decisions are in high demand: 98 percent of employers believe business school graduates need to know how to use data to drive decisions. (Graduate Management Admission Council 2013 survey)
School of Business faculty consulted with SIUE alumni from corporate partners in the region and across the country during the development of the business analytics specialization. Enhancing your graduate degree with data analytics skills will help you stand out even more as you enter the competitive job market. A master’s specialization in business analytics is available for all SIUE School of Business graduate programs, including:
Computer Management and Information Systems
What is Business Analytics?
Business analytics is the collection, analysis and utilization of extremely large data sets. A new industry has evolved to analyze these large data sets and use that information to make strategic decisions.
Data analytics is extremely useful in these business areas: