Skip to main content
 
  • Menu Up
  • SIUE Homepage
  • Admissions
  • Apply to SIUE
  • Visit/Tour SIUE
  • Areas of Study
  • Paying for College
  • Financial Aid
  • Housing
  • Undergraduate
  • Graduate
  • International
  • Academics
  • Degrees & Programs
  • Online Education
  • Continuing Education
  • Undergraduate Catalog
  • Graduate Catalog
  • College of Arts & Sciences
  • School of Business
  • School of Dental Medicine
  • School of Education, Health
    and Human Behavior
  • School of Engineering
  • School of Nursing
  • School of Pharmacy
  • Graduate School
  • Library & Information Services
  • East St. Louis Center
  • Student Life
  • Athletics
  • Baseball (M)
  • Basketball (M)
  • Basketball (W)
  • Cross-Country (M)
  • Cross-Country (W)
  • Golf (M)
  • Soccer (M)
  • Soccer (W)
  • Softball
  • Tennis (W)
  • Track & Field (M)
  • Track & Field (W)
  • Volleyball
  • Wrestling
  • Maps
  • Interactive Map
  • Parking
  • Directions & Maps
  • Buildings/Areas
  • Visit/Tour SIUE
  • Virtual Tour
  • Research
  • Giving
  • About SIUE
  • About the University
  • Points of Pride
  • Chancellor
  • University Announcements
  • Mission, Goals & Plans
  • Apply to SIUE
  • Current Students
  • Faculty & Staff
  • Alumni
  • Community & Business Partners
  • Veterans
  • SIUE Email
  • Blackboard
  • CougarNet
  • SIUE Starfish Logo
  • Menu Down
dismiss
Search
Southern Illinois University Edwardsville Logo
Apply to SIUE
  • Admissions
    • Apply to SIUE
    • Visit/Tour SIUE
    • Areas of Study
    • Paying for College
    • Financial Aid
    • Housing

    • Undergraduate
    • Graduate
    • International
  • Academics
    • Degrees & Programs
    • Online Education
    • Continuing Education

    • Undergraduate Catalog
    • Graduate Catalog

    • College of Arts & Sciences
    • School of Business
    • School of Dental Medicine
    • School of Education, Health and Human Behavior
    • School of Engineering
    • School of Nursing
    • School of Pharmacy
    • Graduate School
    • Library & Information Services

    • East St. Louis Center
  • Student Life
  • Athletics
    • Baseball (M)
    • Basketball (M)
    • Basketball (W)
    • Cross-Country (M)
    • Cross-Country (W)
    • Golf (M)
    • Soccer (M)
    • Soccer (W)
    • Softball
    • Tennis (W)
    • Track & Field (M)
    • Track & Field (W)
    • Volleyball
    • Wrestling
  • Maps
    • Interactive Map
    • Parking
    • Directions & Maps
    • Buildings/Areas
    • Tour/Visit SIUE
    • Virtual Tour
  • Research
  • Giving
  • About SIUE
    • About the University
    • Points of Pride
    • Chancellor
    • University Announcements
    • Mission, Goals & Plans
Subsection Header Banner

Online eConnection Sub MenuDismiss

  Feature Stories Event Highlights

Feature Stories

Online eConnection Feature Stories
All Current Feature
Stories
Current Feature Stories
Celebrating the Class of 2020! SIUE Alumnus Chosen to Lead Harris-Stowe State University SIU School of Dental Medicine Breaks Ground on Advanced Care Clinic SIUE Alumnus Plaschke Named AP Sports Columnist of 2019 Annual Alumni Magazine to Focus on Pandemic Response

Recent Alumna Hoists the Stanley Cup

SIUE Alumna Eager to Hoist the Cup as a Behind the Scenes Contributor to the St. Louis Blues Organization.


“Ain’t it funny how life changes.” The lyrics of country star Thomas Rhett leave many people considering where they thought they may be someday and where they are now. It’s a fitting jingle for Southern Illinois University Edwardsville alumna Lindy Noel, and maybe even a line she’ll use to promote Rhett’s September concert scheduled at the Enterprise Center.

Promoting such events and handling media relations are just a couple of the items on Noel’s to-do list as a marketing and communication manager for the St. Louis Blues, Enterprise Center and Stifel Theatre. Currently at the top of that list, though: hoisting the Stanley Cup!

“Working with all three entities is exciting, because I get to have my hands on a variety of things all the time,” said Noel, who earned a bachelor’s in applied communication studies in 2011 and a master’s in public administration in 2014 both from SIUE. “One day I’m working Blues public relations, the next I’m pitching an interview for a comedian coming through Stifel Theater, and the next, I’m handling credentials for Braggin’ Rights, the annual men’s basketball contest between Mizzou and the Fighting Illini.”

Noel’s professional role is filled with both responsibilities and opportunities, the most recent of which involve the excitement of the St. Louis Blues’ historic Stanley Cup championship.

“Since the win, everyone has been on cloud nine,” Noel shared. “It was long-awaited for many people here, and it still feels surreal. Maybe when I get to the hoist the Cup, it’ll all feel real.”

During playoffs, the professional communicator handled all early morning non-player media. She worked with in-game hosts to promote special playoff gear, the Stanley Cup Final outdoor parties and the watch parties held at the Enterprise Center during away games.

“This was my first season with the team making it to playoffs, so it was a truly exciting time to be in public relations,” Noel said. “The parade was unbelievable. We truly have the best fans in hockey. Getting to participate in the parade and see everyone was breathtaking. I want to do it again and again!”

Noel is combining a long-time passion for working in a health, arts or entertainment nonprofit. She’s just added a “dash of professional sports” to that mix. She does it all by prioritizing and managing her schedule.

“Flash forward from college, and here I am working in arts and entertainment, and incorporating a sports nonprofit element like Blues for Kids and the occasional health charity component such as Hockey Fights Cancer and Pink at the Rink,” Noel said. “The most challenging part is that this is a multi-faceted role. It takes strong relationships with the media, promoters and within my organization to establish a well-oiled communication machine. You never want anything to fall through the cracks.”

“But, the most fulfilling part is when you see your work come to fruition,” she noted. “Anytime I see an article published or a television segment, I am confident I’ve done my job. I coordinated over 100 media interviews during the two months of playoffs. It was an incredible experience, and quite exhausting, but watching the interviews unfold and seeing the finished product was gratifying.”

Noel has always been a proponent of being your own brand ambassador. With that mindset, the tremendous academic preparation she received in her degree programs at SIUE and her growing and varied work experiences, Noel is working toward her professional goals of being named to the SIUE Alumni Hall of Fame and achieving a spot on the esteemed St. Louis Business Journal’s 40 Under 40 list.

Her advice for others advancing through life’s changes: “Whether you’re in school or 30 years into your career, don’t be afraid to step outside your comfort zone. Play nice, make friends, have mentors. They can be your biggest cheerleaders and best references.”

Photo: SIUE alumna Lindy Noel, marketing and communication manager for the St. Louis Blues, Enterprise Center and Stifel Theatre.

facebooktwitterlinkedinflickr instagrampinterestyoutubesocial at siue
© 2021 SIUE, Edwardsville, IL 62026Contact SIUEPrivacy Notice | Consumer Disclosures & ComplaintsEqual Opportunity EmployerEmploymentEmergency Notification (e-Lert)

Southern Illinois University Edwardsville is authorized to operate as a postsecondary educational institution by the Illinois Board of Higher Education.

  • Current Students
  • Faculty & Staff
  • Alumni
  • Community & Business Partners
  • Veterans
  • SIUE Starfish Logo
  • CougarNet
  • Blackboard
  • SIUE Email