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Advisory Board Members

The MMR program has an active Advisory Board comprised of marketing research industry leaders from several leading research agencies and Fortune 500 client organizations.

Bill Bagwell

Senior Vice President of Marketing Research

The Mattson Jack Group

Scottsdale, AZ

Debbie Beers

Global Director, Healthcare and Professional Market Research Analytics


Roswell, GA

Jim Berling

Managing Director

Burke Inc.

Cincinnati, OH

Diane Bowers


Council of American Survey Research Organizations (CASRO)

Port Jefferson, NY

Michael Brereton


Maritz Research

Fenton, MO

Eileen Campbell

Global CEO

Millward Brown

New York, NY

James Carter

Executive Director Advertising Metrics & Budgets


Dallas, TX

Haren Ghosh

Chief Analytics Officer & GM, Cross Media Solutions

Symphony Advanced Media

San Francisco, CA

Mark Golde

Sr. Vice President

Ipsos Forward Research

St. Louis, MO

John Hostetler

Director, Market Research

Kellogg Company

Battle Creek, MI

Chad Johnson

Managing Partner, Methodology & Statistics

Answers Research

San Diego, CA

Todd Jones *

Customer Insights & Operations Marketing Manager

Roche Diagnostics Corporation

Indianapolis, IN

Gayle Lloyd

Manager of Product Research & Competitive Intelligence

Batesville Casket, A division of Hill Rom

Carlock, IL

Ramana Madupalli **

Interim Director, Master of Marketing Research (MMR) Program

Southern Illinois University, Edwardsville

Edwardsville, IL

Jeff Minier *


Gfk Kynetec

St. Louis, MO

William D. Neal

Senior Partner

SDR Consulting

Atlanta, GA

David Silver

Vice President, Portfolio Management

Covidien, Ltd.

St. Louis, MO

Diane Spencer

Vice President, Business Intelligence & Analysis

Commerce Bank

Clayton, MO

Marjette M. Stark


Stark Solutions

Frederick, MD

John Sterling, Ph.D.

VP & Director, Marketing and Category Management

Ralston Foods


St. Louis, MO

John Tapper, Ph.D.

Managing Director

Mindfrog Group

San Diego, CA

James Thomas, Ph.D.

Senior Manager, Market Intelligence and Research

Bayer Healthcare LLC.

Animal Health

Shawnee, KS

Ron Weidemann


Answers Research

San Diego, CA

George Wilkerson

Executive VP

Market Strategies International

Little Rock, AR

Scott Wright

Sr. Vice President

BASES, The Nielsen Company

Covington, KY

* MMR Alumni Liaison

** Ex-Officio Faculty Liaison

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