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Getting Product Design Approval

Southern Illinois University Edwardsville reserves the right, in its sole discretion, to approve or not approve the use of its marks on any product. Southern Illinois University Edwardsville shall approve each use of its marks on a per-product, per-design basis. Licensees must submit each product or design to Learfield for approval by SIUE.

All approved licensees will have access to Learfield’s SMART service in order to submit each product or design for approval.

Southern Illinois University Edwardsville will not approve the use of its marks on the following products:

  • Alcohol
  • Tobacco
  • Controlled Substances
  • Sexually oriented products or designs
  • Religious products or designs
  • Political products or designs
  • Games of chance
  • Appliqués, patches, or heat transfers for retail sales

In addition SIUE will not approve the use of its name or marks in text or graphics which are judged to be sexually suggestive, denigrate any groups, including another college or university, or infringe on the right of other trademark owners.

SIUE will not approve the use of its marks on any product or design which in SIUE's sole judgment may violate NCAA rules. This applies to product designs incorporating:

  • Jersey numbers, except on authentic or replica merchandise
  • Photos or any other likeness of a student athlete
  • Names of student athletes
  • Nicknames of student athletes

SIUE will approve products or designs incorporating only current marks. Marks which are obsolete or replaced by updated marks will continue to be protected by SIUE but will not be approved for use in new products or designs.

SIUE Merchandise Trademarks >>

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