The Library has re-licensed a database which we began last year, namely, Global Market Information Database (GMID), but it has a new name. On our "Business Reference Sources" list, you'll now see this Euromonitor database listed as Passport Reference and Markets.
Passport Reference and Markets is a database which looks at consumer markets, industries, and countries. It offers integrated access to statistics, market reports, company profiles, and information sources. Passport content can assist students in analyzing political, economic, market, and social trends for over 200 countries. Specific types of information provided include: historic and forecast consumer lifestyle statistics, analysis of consumer lifestyles in 71 countries, market size data for more than 300 consumer products, more than 1 million country statistics, and profiles and rankings of 3,000 leading consumer-goods companies.
Passport Markets would be ideal for use in marketing and market research classes, as well as in international business and economics courses. If anyone would like more information or assistance in using the database, please contact Paul Anthony at 650-3282 or panthon@siue.edu.