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Achievements & Highlights

  • Dedicated to the advancement of marketing research practice and combines theory with practice
  • Is a rigorous, high-quality business program housed in AACSB accredited School of Business
  • Program has an associate membership to CASRO (Council Of American Survey Research Organizations)
  • Serves the needs of the market by producing marketing research professionals who are of great demand in both research and client organizations
  • Sponsored and supported by many leading marketing research agencies and major client corporations
  • Initiates the student to corporate culture and the marketing research profession through internships and research projects.
  • Near 100% placement of its graduates
  • Early career success of MMR graduates
  • A large number of MMR graduates are employed in several leading research agencies and Fortune 500 client organizations
  • Has received a special award from the American Marketing Association for its innovativeness in responding to industry needs
  • Has been cited by the AACSB accreditation team as an exemplary program
  • Has raised over 1.5 million dollars in corporate internship support