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Achievements & Highlights

  • A rigorous, high-quality business program housed in the AACSB-accredited SIUE School of Business

  • Cited by the AACSB accreditation team as an exemplary program

  • MMR program has an associate membership to CASRO (Council Of American Survey Research Organizations)

  • Near 100 percent placement of its graduates

  • A large number of MMR graduates are employed in several leading research agencies and Fortune 500 client organizations

  • Received a special award from the American Marketing Association for its innovativeness in responding to industry needs

  • Raised more than $1.5 million in corporate internship support

  • Sponsored and supported by many leading marketing research agencies and major client corporations

  • Initiates the student to corporate culture and the marketing research profession through internships and research projects

  • Continues to serve the needs of the market by producing marketing research professionals who are in great demand both in research and client organizations