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MSSC specializes in the manufacturing of marking, shipping, and sealing devices. Their products are often used in the oil exploration, petro chemical, fishing, and drum and pipe marking industries. MSSC is represented across the globe by independently-owned and operated distributors.
Over the last years, MSSC has embarked on an aggressive effort to increase their export sales. Currently MSSC has export sales of 30% of all revenue dollars. Their goal is to increase to 33% by 2015 and their efforts for growth have been focused on two regions: Asia and South America
During the last year, MSSC turned to the ITC for assistance in identifying new prospective distributors that could represent its products in South America. Its current ones have been underperforming in recent years.
The ITC worked closely with the Illinois Office in Latin America as well as their partners from the U.S. Commercial Service. After several conference calls and meetings, it was determined that the best markets for MSSC were Chile and Brazil. Consequently, Gold Key Programs were put together on behalf of MSSC. It was decided that Craig Eversmann, President of MSSC would travel to Sao Paulo, Brazil and Santiago, Chile the last week in September. While in Sao Paulo, Mr. Eversmann would join the Illinois delegation led by Governor Pat Quinn.
From September 24-27, ten meetings were arranged with potential distributors in Brazil and Chile –all prescreened by representatives from the U.S. Commercial Offices in Sao Paulo and Santiago.
As a result of both trips, Mr. Eversmann reports having identified two new distributors. One in Sao Paulo, Brazil with potential sales of $50,000 and the other distributor in Santiago, Chile with potential sales of $50,000.
“October 16, 2012
Dear Silvia, I am writing to express my deepest appreciation for the support and funding for our manufacturing business here in southern Illinois. MSSC, LLC had distributors in Brazil and Chile, unfortunately they were not performing.
While in Brazil and Chile I was fortunate to meet with many new potential distributors. In Brazil I met with five companies and it is clear we have three very good candidates to sell our USA made products. I believe we have the potential to greatly improve the sale of our products in Brazil.
In Chile I had a similar experience. I met with four companies. I was duly impressed with the quality of the businesses I met in Chile. I strongly believe the relationships made will definitely improve the sale of our products in Chile. We are in the early stages, but this will be a winner.
Again, I must repeat a thank you for the support. Without you and your organizations’ help, MSSC would not have ventured to Latin America. Quite simply, the trip will be fruitful due to your direct involvement. I am hopeful MSSC can and will have your continued support.
Craig A. Eversmann, President”
MSSC, LLC. Collinsville, Illinois
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