The Corporation for Public Broadcasting (CPB) named veteran public television executive Ted A. Garcia Senior Vice President for television content. In this capacity, he will oversee and manage CPB's national public television programming initiatives. Ted Garcia is currently the General Manager and Chief Executive Officer of KNME-TV, licensed to the University of New Mexico and Albuquerque Public Schools, serving northern and central New Mexico. His career spans more that 37 years in non-commercial and commercial broadcasting.
"Ted is a proven leader, manager, and an innovative executive who is very highly regarded in the public broadcasting system," said Patricia Harrison, CPB president and CEO. "He is well versed in the evolving media technologies and how public television can take advantage of new platforms to connect with audiences of all backgrounds. Ted's comprehensive knowledge of public broadcasting will be an asset at a time of transformational change."
Garcia has served as the Chair of the National Educational Telecommunications Association (NETA) and the Pacific Mountain Network (PMN), as a representative to the Affinity Group Coalition and is currently a member of the Board of National Datacasting, Inc., where he serves on the Compensation Committee, Customer Relations & Business Committee and is Chair of the Nominating & Governance Committee. Elected to the PBS Board of directors in 2004 and to a second term in 2007, Garcia served on the PBS President/ CEO Search Committee and currently serves on the Station Services Committee, the Nominating & Corporate Governance Committee and is Chair of the Interconnection Committee and the PBS Enterprises Board of Directors.
Prior to joining KNME in 2001, Garcia was the Executive Vice President & Chief Operating Officer of KETC in St. Louis, Missouri. He initially came to KETC in 1981 as Director of Operations. He was promoted Vice President of Operations in 1983 and Senior Vice President in 1992. Earlier in his career, Garcia held creative and management positions with the Television Stations Division of CBS at KMOX-TV. In addition, he maintained a sports production career working in NFL, NHL, MLB and Big 8, Big 10 & PAC 10 sports television. He has received numerous regional EMMY and other industry awards for his work in both commercial and non-commercial broadcasting.
Garcia holds a Bachelor of Science degree from Southern Illinois University at Edwardsville. He has served as an adjunct faculty member or guest lecturer at Southern Illinois University, University of Missouri, University of New Mexico and the Institute of American Indian Arts. Garcia has also has served as a consultant for Ana G. Mendez University, Puerto Rico, assisting that institution in the implementation of digital broadcasting and distance learning. Garcia's community engagements include the Albuquerque Museum Foundation Board, the Heart Hospital of New Mexico Foundation Board, New Mexico Commission for Public Broadcasting, New Mexico Tourism Commission, New Mexico Broadcasters Association Board and numerous local, regional and national governance assignments with the American Red Cross.