TRACK
REQUIREMENTS & ELECTIVES (24 HOURS)
Students
choose one of the following four tracks and complete all requirements
for that track as listed below.
Additional hours of any applicable speech communication courses
may be completed to total 36 hours for completion of the
major.
Corporate
& Organizational Communication Track
Students
who choose the Corporate and Organizational Communication track focus
on communication within the context of businesses and other organizations.
Effective communication in organizations is necessary both for
the attainment of organizational goals and for individual productivity
and satisfaction.
This track is designed for those who will have to perform in
organizational settings and want to become more effective in their interactions
with others for a more successful and fulfilling work life.
This knowledge is especially important now that the "world
of work" is undergoing such rapid change.
In addition to learning, understanding, and applying organizational
theories and research, students will also develop important organizational
skills such as conflict management, decision making, goal setting, team
building, giving feedback, etc.
Students completing this track will be prepared for careers in
a wide variety of organizational settings and roles (sales, management,
human resources, training, etc.), as well as for graduate study in communication
or business.
Requirements:
SPC 201Small Group Communication
SPC 203 Introduction to Organizational Communication
SPC 300 Communication in Interviewing
SPC 403 Organizational Communication Theory & Application
Recommended electives:
SPC
210 Interracial Communication
SPC 213 Introduction
to PR
SPC 223 Interpersonal
Communication Theory & Application
SPC 331 Gender
& Communication
SPC 430 Persuasion
& Social Influence
SPC 434 Nonverbal
Communication
SPC 491 Internship
in Speech Communication
Interpersonal
Communication Track
Students
in the Interpersonal Communication track are generally attracted to
it for the solid preparation it provides for graduate school.
This track provides students with a thorough theoretical and
practical understanding of the ways in which verbal and nonverbal communication
are used in defining, negotiating, and modifying relationships.
This track also increases students’ awareness of both the many
types of, and the myriad influences on, interpersonal relationships.
A thorough, systematic examination of relevant theory and research
regarding interpersonal communication is provided.
Students who select this track as pre-graduate study preparation
will find themselves with an excellent foundation upon which to begin
careers in the academic community, such as professor, researcher, or
administrator.
Those choosing this track as an end in itself will be well prepared
for positions in the business sector such as recruiters and trainers.
Requirements:
SPC
201 Small Group Communication
SPC 223 Interpersonal
Communication Theory & Applications
SPC 433 Language
& Speech Communication
SPC 434 Nonverbal
Communication
SPC 464 Family
Communication
Recommended electives:
SPC
210 Interracial Communication
SPC 305 Listening
SPC 331 Gender
& Communication
SPC 423 Honesty
& Deception in Communication Relationships
Public
Relations Track
Students
who choose the Public Relations track will study under a model program,
designed to meet and exceed national guidelines for undergraduate public
relations education described in Public
Relations Education for the 21st Century:
A Port of Entry, sponsored by the Commission on Public Relations
Education.
This track stresses written, oral, graphic, and technological
applications of communication skills.
Elements of the program are designed to keep entry-level students
in touch with upper division students, and past graduates in touch with
all students.
In addition, students will experience the “paired course” concept,
an idea that helps students integrate materials across their sequence
of study.
And finally, students may join our award-winning chapter of Public
Relations Student Society of America, which is affiliated with the national
professional association, Public Relations Society of America.
Requirements:
SPC 213 Introduction to Public Relations
SPC 313 Applied Public Relations (blocked with 315)
SPC 315 Technology Applications in PR (blocked with
313)
SPC 413 Case Studies in PR
SPC 414 PR Campaigns/Planning & Evaluations
SPC 415 PR Campaigns/Programming & Implementation
(fulfills Sr Project core requirement)
Recommended Electives:
See Public Relations Advisor
Additional
Speech Communication Electives 
SPC 309 Independent Projects in Speech Communication
SPC 410 Rhetorical Theory & Criticism
SPC 411 Analysis of Political Communication
SPC 419 Special Topics in Speech Communication
SPC 491 Internship in Speech Communication
Remember: You
must complete at least 18 credit hours in a minor area of study and
a total of 124 credit hours to graduate.
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